Latest news, hints & tips
Color can signal many things. Blue can make people feel reassured. Green can make people feel calm. Purple shows creativity. Gray shows sophistication. Orange, red, and yellow convey energy and warmth. Color is a tool you can use to start building your brand’s image in a website visitor’s mind before they read even a single word of your copy. Choosing […]
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There are a lot of e-commerce websites out there. In fact, consumers spent 44% more with online retailers in 2020 than they did in 2019. We know that much of this spike has to do with the pandemic-related lockdowns and not being able to shop in brick-and-mortar stores. We also know that this is a trend that is unlikely to reverse itself […]
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You’ve seen them before. You’ve probably even clicked on more than a few. But you may not have known that they are a proven marketing tactic that can dramatically increase your conversion rate. They’re called “calls to action” and they are what directs your visitors to take a specific action that you want them to take. What are calls to […]
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We talk to our clients a lot about the importance of creating sticky websites. A sticky website is one that keeps people around longer than other sites. When people stick around, the odds of converting them from a visitor into a customer increase. Sticky websites also rank better across search engines. If your website is sticky, your “average time on […]
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In today’s segmented world, it seems like there are more and more companies offering one, specific service they claim will revolutionize your business. SEO, graphic design, web design, content writers are all out there ready and waiting to help you take your business to the next level. The problem is that, at some point, you will find yourself working with […]
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When visitors land on your website or your social media channels, your words need to capture their attention and not let it go. Copywriting and storytelling are the keys to engaging your audience in meaningful ways that can convert visitors into lifelong customers. Your story is unique to your business. It’s a big thing that separates you from your competitors, […]
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2021 is around the corner and it’s time to start planning your new year. We’ve talked a lot about how important a website is to your business and your entire online presence. When you hire a professional web design firm, the interview phase is key to ensuring you get exactly what you need. But what questions should you ask a […]
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If you clicked on this article, odds are good that you need a new website or, at the very least, a redesigned website. Your website should be easy to maintain and update and do more work than you at bringing in new business. If it’s not meeting these two, basic requirements of a business website, then you have some work […]
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Trust me when I say I know how weird it is that I, a web designer, am writing a blog about how to find the right web designer. It seems like a conflict of interest when, logically, I’m going to want the answer to be “Thrive Design is the right web designer for you.” However, after being in the web […]
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Once you’ve dialed in your SEO, perfected your pay-per-click ads, and ensured your website has a user-interface that your customers will love, how do you get those shiny, new visitors to take the next step to become customers or clients? Solid, catchy, compelling content. Copywriting is one of the keys to your website’s success. You want content that persuades and […]
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Category: SEO Seattle Search engine optimization, or SEO, is one of the most effective ways to get your business found online. When done well, SEO can get your WordPress website on the all-important first page of Google, and other search engines, for the search terms that lead to revenue for you and your business. But implementing a good SEO strategy […]
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When I’m working with clients, I use the same framework for establishing online dominance that I have used for my own business. These nine elements haven’t steered me wrong in the many years that I have been building websites for businesses. The first element that I tackle with all my clients is brand identity. A strong brand identity makes you […]
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