blog posts.

WordPress is open-source content management software and currently, powers over 33% of the top ten million visited websites and has 60% market share in the CMS market (websites where you can change the content yourself easily). If you added up all the websites built in Squarespace, Wix, Weebly, Squarespace, Shopify, Joomla, Drupal, and Google Website Builder there are still 3 […]

Few things make me feel worse than a hacked website without a backup. WordPress security is not something many website owners think of but with over 32% of the internet using the technology it is the biggest target out there. Here are some common mistakes we find new clients to us have made. Not backing up website daily and never […]

Websites are hacked by autonomous machines these da… not by humans hacking individual sites. These machines search the internet for vulnerable websites day and night. I get calls every week from people whose websites got hacked and I have some very specific things for you to do if you own a WordPress website. 1. Backup your website daily. Don’t assume […]

You have a website but the content hasn’t changed in several months… maybe even years. Google stops to care as much about your website when this happens so let’s change it! First of all, ask yourself why someone would come to your website and what end result you’d like from their visit. For most of my clients, they offer a […]

I’ve found some clients have hesitations about working with a web designer. They worry what will be asked of them or that they aren’t technical enough for the task. My question to them is “How well do you know your company, products, services, staff, and customers.” If you can describe these things in detail a good web designer can take […]

If you could wave a magic wand and have your website visitors do one thing on your website what would it be? This one action is called the Primary Call To Action and our job as designers and content writers is to compel the user to take that action. All websites should have a Secondary Call To Action as well. […]

Competition research is the practice of discovering and documenting companies that providing the same services as you. Should you do competition research yourself? Depends on how much time you have on your hand versus money. Competition research is done by professionals who are much more efficient than you can be and more thorough as well. Also, you want a third […]

You wouldn’t build a house without a blueprint. Yet the fact is many companies create a website without first properly outlining what they are going to build. They don’t fully answer the questions, why are we building this website. The truth is nobody wants a website… they want something else (more customers, to raise their prices, add a new offering). […]