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7 Most Common WordPress Security Vulnerabilities

By: Noah Britton | Date: February 14, 2022

WordPress is perhaps one of the most popular and well-known content management systems (CMS), hosting thousands of sites for independent users looking to create their own custom websites. However, they are also easily the most hacked CMS on the market. A 2019 study showed that WordPress accounted for 94.23% of reported security issues from website […]

Is It Time For a Website Update or Refresh?

By: Noah Britton | Date: January 31, 2022

As we enter into a new year, it’s time to think about how we can move forward and improve various aspects of our lives. For business owners, this applies to your business— and its website— as well. If your website is more than a couple of years old, it may still feel new to you […]

Why Google My Business (GMB) is More Important Than Ever

By: Noah Britton | Date: January 15, 2022

The start of a new year is a fresh slate. For business owners, it gives you the chance to evaluate the previous 12 months and take stock of what worked, what didn’t, and why. Additionally, it offers the chance to decide what you want to achieve in the upcoming year. As we move more and […]

How Do You Announce a New Website Launch [2022]

By: Noah Britton | Date: January 9, 2022

When you’re about to launch a new website, you can feel the buzz of anticipation, but how can you build excitement in your target audience? It’s all in a launch that creates excitement and arouses intrigue, followed by the big announcement, a lot of sharing, and compelling reasons to visit the website your web designer […]

What is Email Marketing and How Does it Work?

By: Noah Britton | Date: January 7, 2022

The need for businesses to deliver engaging communications to their audiences has become principal in the age of digital marketing. Audiences are more distracted than ever, with display ads and pop-ups occupying the majority of our online environment. So how do we cut through the clutter? The answer is personalized and targeted email marketing. What […]

How You Can Increase Web Traffic in 2022

By: Noah Britton | Date: December 29, 2021

It is a truth universally acknowledged that business owners at the start of a new year are looking for fresh, new ideas to help them increase website traffic, especially among their target audience. Unfortunately for those business owners, there are very few new ideas these days for increasing website traffic. Fortunately, there are many time-tested, […]

What Your Website Goals Should Be in 2022

By: Noah Britton | Date: December 18, 2021

One thing you can say about the end of the year is that it's a great time to reflect on what's worked for your business over the past year and what has not. That second part is especially important. Knowing what didn't work for you in 2021 can help you decide where to focus your […]

What is the Difference Between SEO and PPC?

By: Noah Britton | Date: November 14, 2021

It’s one of the most common questions we’re asked about digital marketing: what’s the difference between SEO and PPC? The translation of these acronyms is not common knowledge for someone outside the industry. However, if you are branching out into the online marketing sphere to grow your business, it’s important to know that different pathways […]

Is A Slow Website Hurting My Google Ranking?

By: Noah Britton | Date: November 2, 2021

Having a slow website isn’t fun for anyone. In fact, in today’s climate of impatient internet users, you may be surprised to find out that a website that takes ages to load may be doing more harm to your business than you might think. Consumers nowadays don’t have much of a tolerance for slow technology. […]

Front-End vs. Back-End Website Development Explained

By: Noah Britton | Date: September 29, 2021

Pre-packaged website sites like SquareSpace and Wix can make website development seem like a drag-and-drop affair. The reality is that there's a lot that goes into ensuring websites deliver the best user experience possible. The best websites have designs and programming that are touched by both a back-end and front-end developer. For those not in […]

How Web Crawlers Work & Why You Should Care

By: Noah Britton | Date: September 22, 2021

There are lots of technical things about websites that business owners don't need to worry about because they don't affect their day-to-day operations. But one thing that you should at least have a passing knowledge about is web crawlers. Why? Because web crawlers and the crawling process are key to ensuring that your website is […]

Why Hire A Copywriter? 6 Reasons Copywriting Is Important For Your Business

By: Noah Britton | Date: September 8, 2021

As a business owner, it's tempting to think that you can do it all. You formulated and built your business from the ground up and it's doing well -- why shouldn't you also be the one to write all the materials your business needs to interact with customers? Well, for one, you're probably not doing […]

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