ACT Capital Advisors.

New website traffic more than doubles

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ACT Logo

"Thanks to Thrive Design's work, site traffic has increased by 148% and continues to increase significantly. They were very responsive, delivered on time, and rose up to the challenge on more than one occasion."

- Mary Kate Tormey, Marketing Manager for ACT

The Problem

ACT Capital Advisors is a mergers and acquisitions firm (M&A) that operates in 13 major metropolitan markets. Since 1986, they’ve been helping business owners sell their businesses for maximum gain with minimal stress. They have a unique strategic process that focuses on the client’s needs while ensuring that the deal closes. They have helped clients sell their middle-market businesses in a number of industries and are a trusted leader in their field.

Unfortunately for ACT Capital Advisors, their old website communicated none of those things. It was outdated, not user-friendly, and did nothing to help visitors get a deeper understanding of the company or its unique processes. Potential clients were left without an understanding of why ACT Captial Advisors was the best choice as their partner to buy or sell a business, leading to higher bounce rates and a lower conversion rate.

The Prescription

Noah and Adam got to work creating a brand new website for ACT, from top to bottom. They knew the new website needed a fresh look and feel to attract clients in ACT’s target market. The result? A website that is functional, responsive, and focused on increasing brand awareness.

When potential clients first land on the new website, they are greeted with hard numbers that demonstrate ACT’s expertise, experience, and success as an M&A partner. There is easily accessible information about their unique, strategic approach as well as ways to investigate what deal opportunities are currently available.

Finally, the Thrive team ensured that the new website was mobile-responsive so that clients and potential clients have an amazing browsing experience no matter what device they use.

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Our Blueprint explores all the components to be successful online. We run a full analysis of your company's needs and only prescribe the items that makes the most sense for you.

The Results

Within a week of launching their new website, ACT saw a website traffic increase of 148%, and it’s continued to increase significantly since. ACT has even received great feedback about how professional, sleek, and functional the new site is compared to the old version.

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