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Your Website Has 15-30 Seconds To Impress

By Noah Britton | April 14, 2020

We’re all familiar with the concept of an elevator pitch. If you found yourself in an elevator with your ideal investor, what would you say to convince them to invest in the time it takes to get to their floor? Your website should function on the same principle. You only have a limited amount of time to turn a visitor […]

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Why is Web Design Important

By Noah Britton | April 8, 2020

These days, it’s not enough to just have a functioning website. Your website also needs to be beautiful. Why’s that? For one reason, 75% of users make judgments about a business’s credibility based on visual design alone. A poorly designed website is, unfortunately, an easy way to lose potential customers. As a small business owner, it can seem daunting, and […]

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The Magic Wand and Your Primary Call To Action

What is the #1 Goal of Your Website

By Noah Britton | January 1, 2018

If you could wave a magic wand and have your website’s visitors do one thing on your website, what would it be? That’s called your primary call-to-action. You may not have a magic wand, but here are some “spells” you can cast on your website to drive users toward this action. How to use a call-to-action. What is a call-to-action? […]

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