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How to Write Calls to Action That Really Work

By Noah Britton | February 8, 2021

You’ve seen them before. You’ve probably even clicked on more than a few. But you may not have known that they are a proven marketing tactic that can dramatically increase your conversion rate. They’re called “calls to action” and they are what directs your visitors to take a specific action that you want them to take. What are calls to […]

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14 Easy Ways to Keep People on Your Website

By Noah Britton | January 27, 2021

We talk to our clients a lot about the importance of creating sticky websites. A sticky website is one that keeps people around longer than other sites. When people stick around, the odds of converting them from a visitor into a customer increase. Sticky websites also rank better across search engines. If your website is sticky, your “average time on […]

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Copywriting matters

One Easy Way to Convert Visitors into Customers

By Noah Britton | November 16, 2020

Once you’ve dialed in your SEO, perfected your pay-per-click ads, and ensured your website has a user-interface that your customers will love, how do you get those shiny, new visitors to take the next step to become customers or clients? Solid, catchy, compelling content. Copywriting is one of the keys to your website’s success. You want content that persuades and […]

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Branding Main

5 Steps to Building a Successful Brand

By Noah Britton | October 20, 2020

A brand identity is not a logo. A brand identity is not a slogan. A brand identity encapsulates who you are as a company. It is the entire method that you use to convey your business and your story to the world. A great brand identity allows your customers to recognize you instantly. Building your brand identity doesn’t have to […]

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what is a lead magnet?

The Irresistible Offer: Step 6 of 9 for Dominating Online

By Noah Britton | August 28, 2020

Your website design is only as good as the leads it brings in. If it isn’t offering valuable content in exchange for a potential lead’s email, you’re leaving money on the table. That’s the subject of my sixth step for online domination: finding your killer offer. See Related: How Do You Announce a New Website Launch? What’s my killer offer […]

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Is your website providing the info your customers neeed

Is Your Website Providing the Info Your Visitors Want?

By Noah Britton | May 8, 2018

You have a website but the content hasn’t changed in several months, maybe even years. Google stops to care as much about your website when this happens so let’s change it! Give your visitors what they want. Why do your website visitors come to you? First of all, ask yourself why someone would come to your website and what end […]

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The Magic Wand and Your Primary Call To Action

What is the #1 Goal of Your Website

By Noah Britton | January 1, 2018

If you could wave a magic wand and have your website’s visitors do one thing on your website, what would it be? That’s called your primary call-to-action. You may not have a magic wand, but here are some “spells” you can cast on your website to drive users toward this action. How to use a call-to-action. What is a call-to-action? […]

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